We specialized in LARGE FORMAT advertising that OPENS DIRECTLY YOUR LANDER (redirect). Depending on the device (Mobile or desktop mainly), the formats vary, with their own characteristics.
- Interstitial, light-box, overlay:
Before reaching the desired page, user is routed through a "middle page", from which he can exit at any time. Beware, this ad unit is often an i Frame opening inside the visited page. Many ad server block the i frames as they consider it poorly controllable and subject to fraud. .
- Pop under, site under:
A new window opens bellow the currently navigated page. it appears when user minimizes/close its current window. Known as less intrusive as pop ups, bear in mind those formats appear less in context than pop up. Hence convert generally less.
- Pop Up, new tab
Full page ad appearing on top of currently visited page. Here is a live example.
User is driven to a new tab that opened in the browser.
- Redirect, 404, park domain, Exit yield:
When miss typing a URL, user is redirected to a full page advertisement. "Exit yield" is the same, but when user press "back" in the browser.
See examples of pops here