DSP & MyDSP – Why Is My Campaign Paused or Not Receiving Traffic?

Troubleshooting paused or inactive campaigns in Yeesshh platforms

🚫 Not Getting Traffic? Start Here

If your campaign is receiving no traffic at all, it’s usually due to configuration settings or platform rules. Below are the most common causes and how to fix them.

🟡 If you're getting some traffic, but very little, check the "low traffic" article


✅ 1. Check Your Balance

  • Do you have funds in your account?
    ➤ If not, top up your balance to resume traffic.


✅ 2. Budget or Spend Cap Reached

  • Did you reach your daily or total budget limit?

  • Check both at campaign level and advertiser level.

🛠 Solution:
Increase or remove your budget or cap settings.


✅ 3. Your Bid May Be Too Low

  • If your bid is too low for the market, your campaign will not win impressions.

🛠 Solution:
Use the Bid Simulator in the campaign setup to evaluate and adjust.


✅ 4. Incompatible or Too-Restrictive Filters

  • Example: Selecting Desktop traffic while targeting Android OS results in zero eligible impressions.

  • In MyDSP, bidding per domain for high/mid intent traffic often leads to low delivery unless matched.

🛠 Solution:
Review your filters. If unsure, contact your Account Manager to check available traffic.


✅ 5. End Date or Time Expired

  • Campaign or individual creative may have reached their end date/time.

🛠 Solution:
Edit your campaign or creative to extend the active period.


✅ 6. Campaign or Creatives Are Paused

  • Make sure both the campaign and its creatives are set to “enabled”.

🛠 Solution:
Re-enable paused items from the dashboard.


✅ 7. Advanced Targeting May Be Too Narrow

  • Bidding on specific domains, URLs, or keywords not available in inventory will limit or block delivery.

🛠 Solution:
Widen your targeting or check availability with your Account Manager.


✅ 8. Inactive Campaign Due to Low Spend

  • Our system automatically pauses campaigns that spent less than $1 in the last 7 days.

🛠 Solution:
Contact your Account Manager to reactivate the campaign.


📩 Still Need Help?

If none of the above resolves the issue, email us at admin@yeesshh.com or contact your Account Manager with your campaign ID for personalized support.